Blue Ocean Strategy

Blue Ocean Strategy

W. Chan Kim,Renee Mauborgne, 2015

BLUE OCEAN STRATEGY presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans.

Tags: Business

Amazon

LinkedIn

You may also like

Start With Why
Good To Great
ReWork
The Culture Map
Hit Refresh
No Rules Rules
The Hard Thing About Hard Things
The Startup Owners Manual
Zero to One
The E-Myth Revisited
The Innovator's Dilemma
Business Adventures
The Tipping Point
Built to Last
Freakonomics
The Everything Store
No Filter
Good Strategy Bad Strategy
The Intelligent Investor
Running Lean
The Personal MBA
Oversubscribed
Business Model Generation
The Diary of a CEO
How Big Things Get Done